Dutch East-India Trading Company Spirits

Gin is a connoisseur’s spirit and not for the typical workaday drinker. A proper gin is distinguished by its exotic botanical bouquet and suggests an air of refinement and tradition. These qualities needed a visual analog for this brand to reach its target. The old world-styled identity was developed through the execution of a linoleum block print, an elegant pairing of typefaces and the sourcing of antique bottling stock.